Why Sites like Digg Don’t Work

I’ve spent a lot of time on the Internet, ever since I got it back a few years ago. I can’t even imagine how life would be without it. Since the ‘net was so embedded in my life, it was only a matter of time before I wanted my own space, a website to call my own. And with the creation of my site I wanted a way to publicize it to the masses. After pondering for a while I did what any other teenager would do when looking for information about a specific topic. I searched Google and found a cool website that would post my own posts to its site for many people to see. Of course, the website that I found was very useful and got my blogs many views (over 100 per post) however, these views were of no quality and lacked user activity. Many of blog users swear by this site however I am a different. Here are the four reasons why the website infamously known as Digg.com doesn’t work.

Digg users don’t click ads.

Ads seems to be the top priority when making a blog or at least the top priority would be to see the fruits of the webmaster’s hard labors. This can be done several ways such as by comments/feedback and by using ads to increase revenue. They have been using this method for years and yet it seems Digg.com has the opposite effect on websites and there ads. I do not understand why Digg users do not click on ads, but several studies have shown that Digg.com users do not click on ads as much as users that come from search engines. Maybe it’s because Digg users are just out for some quick boredom relief while search engine users are looking for answers and content. Also with the costs of servers and bandwidth being so high in today’s world, the traffic that Digg produces does not provide a way to repay these individuals that have invested money in their own sites to make them grow. This leaves me with the question, is it worth investing?

Digg traffic does not generate comments or a following for your blog.

After reviewing several front page Digg posts, can anybody remember the URL of the users they liked? Again the boredom factor comes into play here. Most Digg users aren’t looking for writers who want to voice their opinion about topics or who create reviews of a movies or a video games. Digg users do not want to follow a specific blog to keep up with the writer’s opinion. What do Digg users want? They just want to see what is popular that day on the Internet, which is fine but having this as a source of viewer generation will send a strong blog crashing to the ground.

Digg also creates a page on there own website for Digg users to comment. This also doesn’t boost the popularity of the webmaster’s site but only expands Digg’s own viewer count. I’ve read the comments on the Digg’s comment page for specific blog entries and yet if the actual blog page is brought up, they have no comment what so ever. Doesn’t that seem strange?

The “Digg Effect” brings in a huge amount of traffic and uses precious bandwidth.

For this point, I’m going to use a little equation (nothing hard, just try to follow along). Bandwidth = Money. Traffic = Bandwidth. I believe everybody knows what I am getting at. To run a website, webmasters have to sign up for a specific amount of bandwidth in a plan. Bandwidth is used to keep websites up and running. Webmasters that use sites like Digg increases invaluable traffic (meaning it does not create new members or comments) to their pages. If traffic = bandwidth and bandwidth = money, that extra traffic induced by Digg just cost their owners a huge amount of money. Not a good thing…unless wasting money is a good thing.

The best and most user generated Digg post about a topic is not always the one that reaches the front page.

I’ve seen many Digg posts and it never seem to amaze me when I see how stupid the human race can be at points. How does “Girl with Big Boobs doing the limbo” reach the front page? Obviously the title has everything to do with the clickability of the article and yet good quality posts seem to be buried under the crap that filters through that site, even if it has a good title. I’ve seen very good articles that only received one digg and yet are better than what is dugg on the front page.


4 Responses

  1. The last paragraph is especially true.

  2. I think another reason that Digg users don’t click ads is that a lot of them use the Firefox plugin Adblock…to me, adblock just takes away earnings from a bloggers hard work

  3. Somehow i missed the point. Probably lost in translation 🙂 Anyway … nice blog to visit.

    cheers, Pretender

  4. Translation as in from American English to English English?

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